Official Brand Assets
Brand and Press Kit
Logos, colors, typography and press visuals for the Aybars Dorman and Dorman Review brands. All assets are cleared for publication, news and partnership use.
Logos
Color Palette
Ink Navy
#1F2A38
Headings, text, dark surfaces
Deep Sea
#0A1D24
Dark theme background
Gold
#D7B77A
Accent, buttons, details
Muted Gold
#C1A064
Hover and secondary accent
Paper Cream
#F4F0E6
Light surfaces, logo background
Typography
Cormorant Garamond
Display Typeface
ABCÇDEFGĞHIİJKLMNOÖPRSŞTUÜVYZ abcçdefgğhıijklmnoöprsştuüvyz 0123456789
Inter
Body Typeface
ABCÇDEFGĞHIİJKLMNOÖPRSŞTUÜVYZ abcçdefgğhıijklmnoöprsştuüvyz 0123456789
Space Mono
Label and Code Typeface
ABCDEFGHIJKLMNOPRSTUVYZ abcdefghijklmnoprstuvyz 0123456789
All typefaces are free under the SIL Open Font License.
Banners and Covers
Press Photos
Logo Usage Guidelines
A few clear rules so our logos look the same everywhere. When in doubt, write to the press contact.
Logo Versions
Primary Logo
Light backgrounds, print and official documents. The default choice.
Transparent Logo PNG
Dark backgrounds, over photography and video covers.
Enso Mark
Avatars, favicons and every use below 48 pixels.
Corporate Wordmark
Editorial headers, presentation covers and co-branding lockups.
1/4x 1/4x 1/4x 1/4x x Clear Space
Keep at least a quarter of the mark's width clear around the logo. No text, image or other logo may enter this area.
24 px · 8 mm
Mark
120 px · 30 mm
Full logo
Minimum Size
Below these sizes the mark loses its detail. In smaller spaces use the enso mark alone.
Correct Use
Incorrect Use
Co-branding
When Dorman Review sits next to a partner brand, both logos share the same optical height with a thin rule between them.
- 1
Spacing
Leave at least one clear-space unit between the two logos.
- 2
Order
On our own channels Dorman Review sits on the left, on the partner's channels on the right.
- 3
The mark stays whole
The enso mark is never merged with or nested inside another logo.
General Rules
The short rule · Leave the mark as it is, credit the source and consult us first for commercial use.
- 1
Keep the proportions
Use the logo without distorting its proportions, recoloring it or adding effects.
- 2
Give it room
Keep clear space around the enso mark of at least a quarter of its width.
- 3
Match the file to the background
Prefer the transparent PNG on dark backgrounds and the primary logo on light backgrounds.
- 4
Stay in the approved colors
Use the logo only in approved colors · ink navy, gold and paper cream. Never place the logo on a gold background.
- 5
Spell the names right
Do not retype the wordmark. In text the names are always written as Aybars Dorman, Dorman Review and Energy Series.
- 6
Respect the photos
Press photos may be cropped. Recoloring, filtering or placing them in a misleading context is not allowed.
- 7
Ask before commercial use
Merchandise, advertising and sponsorship uses require written approval. Use the press contact link to request it.
- 8
Give credit
Credit Aybars Dorman and Dorman Review in press use. For questions, use the contact page.